Official sales of the Samsung Galaxy Z Fold 3 and Galaxy Z Flip 3 have not yet been opened. But from the pre-order numbers, it seems that these two folding-screen phones are selling well, especially in their home country of South Korea.
Based on internal industry sources, pre-orders for the Galaxy Z Fold 3 and Galaxy Z Flip 3 in South Korea reached 450,000 units as of Sunday (22/8). Pre-orders in Ginseng Country have been open since August 17 and close this Monday.
Total pre-orders are predicted to reach 600,000 units, but this is only for units that are already under contract with the operator. If unlocked units are also counted, the number can reach 800,000.
This figure shows a significant increase compared to pre-orders for the Galaxy Z Fold 2 in South Korea which reached 80,000 units, as quoted from The Korea Herald, Monday (23/8/2021).
Popular Phone Device
Pre-orders for the Galaxy Z Fold 3 and Galaxy Z Flip 3 are also much more in demand than the two popular phone lines, the Galaxy S and Galaxy Note. Pre-orders for these two foldable phones are double that of the Galaxy S21, and 1.5 times that of the Galaxy Note 20, which was launched last year.
According to industry officials, the best-selling Galaxy Z Fold 3 and Galaxy Z Flip 3 in the cage are influenced by several factors, including lower prices and more innovative features than their predecessors.
With demand for new smartphone models growing (in the local market) Samsung’s cut-price line of foldable phones will quickly overtake the popularity of the Galaxy Note series.
Based on statistics from a mobile operator in South Korea, 49% of consumers who ordered the Galaxy Z Fold 3 were in the 20-30-year-old age group. The same age group also dominates pre-orders for the Galaxy Z Flip 3 at 57%.
This figure is much higher than the percentage of orders made by consumers in the 40-50 age group, which are 42% and 39%, respectively.
Meanwhile, in Indonesia, pre-orders for the Galaxy Z Fold 3 and Galaxy Z Flip 3 have been open from August 11 to August 29, 2021. Consumers who order via pre-order will get a bonus of IDR 5,239,000.